Dubai, UAE — available now

Saifalhaq
Tabanjeh

Creator & Content Director · Arabic & English

Fourteen years across branded film, Arabic copywriting and short-form video. I write the hook, perform it, direct the shoot and read the numbers afterwards — the whole line, not one part of it. Native Arabic across Najdi, Jordanian and Khaleeji; fluent English; a working Saudi dialect supervisor for scripts that have to sound native rather than translated.

117K
Instagram followers
174K
TikTok followers
950K+
Reach · last 30 days
4.8M
Most-viewed video

Measured in Metricool, August 2026. Every figure traces to a public post.

Formats I built

Written and performed by me

Not scattered posts — recurring Arabic formats an audience comes back for. The format is the asset; the follower count is the receipt.

تخيل

Takhayal / Imagine

Imagine a situation — then reality interrupts it. The cut is the joke.

33.4K likes
4.4K comments

يا سعود

Ya Saud

A direct conversation with one person that turned into a series people ask for by name.

28K likes
2.5K comments

٥٠٠ درهم

AED 500

One real story, dropped into new situations. A running callback the audience finishes for me.

Recurring series

كرتون

Cartoon

A cartoon everyone grew up on, used to make a point about right now.

Recurring series

Selected work

Two clients unnamed pending clearance

AMANA Homes

Creative direction · Copy

“Honest Dubai Property” — a three-part series on service charges, cooling costs and contract questions, plus a downloadable buyer and renter checklist. Strategy, script, shoot, edit, publish. @amanahomes_realestate

Global auto brand

Treatment · Production book

Creative treatment and full production book across five vehicle films for a 2027 launch. Client name available on request.

Regional cement brand

Concept · Script · Storyboard

Campaign concept, script and a storyboard system running across the GCC. Client name available on request.

Theme park safety films

Script · Voice direction

Arabic and English scripts and voice direction across twelve rides and a park-wide announcement system.

Rush Films — Biskrem

Cultural advisory · Dialect

Saudi cultural advisor and dialect supervisor on a brand equity campaign — making sure the Arabic landed as spoken, not as translated.

Brand content

Creator · On-camera

Brix Cafe, eZhire, Brands For Less and Sporter — creator, on-camera talent and bilingual promotional reels across F&B, mobility and retail.

Casting

Research · Presentation

RTA and Dubai Sports Council commercial casting presentations; talent research across six casting decks.

What I do

Direction

Creative direction, campaign concepts, treatments, storyboards, shot lists.

Writing

Arabic and English copy, Khaleeji and Najdi dialect, scripts, captions, voice-over.

Performance

On-camera talent, character and timing, Arabic voice-over.

Production

Short-form video, reels, editing, publishing, creator coordination.

Measurement

Metricool, Porter Metrics, Meta Business Suite, Instagram and TikTok analytics.

Tools

Premiere Pro, CapCut, Adobe Creative Suite, Figma, Canva, Notion.

Track

14 years

Aug 2025 — Present

Marketing, Content Strategy & Creative Direction · AMANA Home Real Estate, Dubai

2024 — Present

Founder & Creative Director · Jabrni, Dubai — licensed production studio

2017 — 2025

Creative Writer & Content Creator · Freelance, UAE & Saudi markets

2014 — 2016

Content Writer · Cella Productions, Dubai

2012 — 2014

Production Assistant · Freelance, Dubai

2009 — 2012

Graphic Designer · Al Farhan Printing Press, Amman

Education

Higher Diploma, ICT · Al Yarmouk University, Irbid, Jordan

If it has to work in Arabic, talk to me first.

Saifalhaq Tabanjeh · Dubai, UAE · Updated August 2026