تخيل
Takhayal / Imagine
A small romantic moment, painted in one line — then reality cuts in. The fall is the joke.
33.4K likes
4.4K comments
Dubai, UAE — UAE Golden Visa — available now
Creator & Content Director · Arabic & English
Fourteen years across branded film, Arabic copywriting and short-form video. I write the hook, perform it, direct the shoot and read the numbers afterwards — the whole line, not one part of it. Native Arabic across Najdi, Jordanian and Khaleeji; fluent English; a working Saudi dialect supervisor for scripts that have to sound native rather than translated.
Measured in Metricool, August 2026. Every figure traces to a public post.
Written and performed by me
Not scattered posts — recurring Arabic formats an audience comes back for. The format is the asset; the follower count is the receipt.
Takhayal / Imagine
A small romantic moment, painted in one line — then reality cuts in. The fall is the joke.
33.4K likes
4.4K comments
Ya Saud
A recurring character the audience knows by name. Standalone every time.
28K likes
2.5K comments
Cartoon
A cartoon everyone grew up on, used to make a point about right now.
Recurring series
Two clients unnamed pending clearance
Creator campaign · Concept · Performance
A perfume campaign written inside my own تخيل format rather than dropped on top of it — “تخيل، عطرك ما يضيع في الزحمة”. Concept, script and performance. 1,671 likes and 268 comments. Watch · @arabianoud
Creator campaign · Direct brief
Japan Pop Culture Expo, Dubai World Trade Centre, 20–23 August 2026 — in association with Dubai Summer Surprises, Dubai SME and Dubai Calendar. Briefed directly by the organisers, no agency, to drive attendance in the week before doors opened. Watch · @jpexme
Creative direction · Copy
“Honest Dubai Property” — a three-part series on service charges, cooling costs and contract questions, plus a downloadable buyer and renter checklist. Strategy, script, shoot, edit, publish. @amanahomes_realestate
Treatment · Production book
Creative treatment and full production book across five vehicle films for a 2027 launch. Client name available on request.
Concept · Script · Storyboard
Campaign concept, script and a storyboard system running across the GCC. Client name available on request.
Script · Voice direction
Arabic and English scripts and voice direction across twelve rides and a park-wide announcement system.
Cultural advisory · Dialect
Saudi cultural advisor and dialect supervisor on a brand equity campaign — making sure the Arabic landed as spoken, not as translated.
Creator · On-camera
Brix Cafe, eZhire, Brands For Less and Sporter — creator, on-camera talent and bilingual promotional reels across F&B, mobility and retail.
Research · Presentation
RTA and Dubai Sports Council commercial casting presentations; talent research across six casting decks.
Direction
Creative direction, campaign concepts, treatments, storyboards, shot lists.
Writing
Arabic and English copy, Khaleeji and Najdi dialect, scripts, captions, voice-over.
Performance
On-camera talent, character and timing, Arabic voice-over.
Production
Short-form video, reels, editing, publishing, creator coordination.
Measurement
Metricool, Porter Metrics, Meta Business Suite, Instagram and TikTok analytics.
Tools
Premiere Pro, CapCut, Adobe Creative Suite, Figma, Canva, Notion.
14 years
Marketing, Content Strategy & Creative Direction · AMANA Home Real Estate, Dubai
Founder & Creative Director · Jabrni, Dubai — licensed production studio
Creative Writer & Content Creator · Freelance, UAE & Saudi markets
Content Writer · Cella Productions, Dubai
Production Assistant · Freelance, Dubai
Graphic Designer · Al Farhan Printing Press, Amman
Higher Diploma, ICT · Al Yarmouk University, Irbid, Jordan
Saifalhaq Tabanjeh · Dubai, UAE · Updated August 2026